Digital Experience Manager Job at Sahara Group – Lagos

Digital Experience Manager Job at Sahara Group – Lagos

Sahara Group, a globally recognized energy and infrastructure conglomerate operating across Africa, the Middle East, Europe, and Asia, is seeking a highly skilled professional to join its team as a Digital Experience Manager. With over three decades of innovation and expansion, Sahara continues to build transformative solutions powered by talented professionals and forward-thinking digital strategies.

This position offers an exciting opportunity for a digital leader to shape enterprise-wide digital experiences, optimize online engagement, and drive innovation through data intelligence and AI-powered solutions aligned with Sahara’s long-term strategic vision.


Job Overview

  • Job Title: Digital Experience Manager
  • Job Identification: 536
  • Company: Sahara Group
  • Location: Lagos, Nigeria
  • Employment Type: Full-time
  • Application Deadline: April 18, 2026 (11:00 PM)

Role Summary

The Digital Experience Manager will lead Sahara Group’s digital transformation initiatives by developing and executing a comprehensive digital experience strategy. The role focuses on managing digital platforms, optimizing marketing performance, leveraging analytics insights, and integrating AI technologies to enhance audience engagement and brand storytelling across global markets.


Key Responsibilities

Digital Strategy & Experience Leadership

  • Develop and implement a holistic digital experience strategy aligned with corporate objectives.
  • Serve as custodian of all digital platforms ensuring consistency and accessibility.
  • Collaborate with Brand, IT, HR, Communications, and business teams to maintain unified standards.

Channel Management & Social Listening

  • Manage corporate websites, social media, intranet platforms, and digital communication systems.
  • Deploy social listening tools to monitor trends, conversations, and audience sentiment.
  • Use insights to guide engagement strategies and reputation management.

Digital Marketing & Campaign Optimization

  • Lead integrated campaigns across paid, owned, and earned media channels.
  • Improve discoverability using SEO, SEM, and performance marketing strategies.
  • Ensure alignment between digital and offline campaigns.

Data Intelligence & Analytics

  • Build measurement frameworks across web, CRM, and social platforms.
  • Analyze user behaviour and campaign performance for optimization.
  • Provide data-driven insights to leadership teams.

Governance, Compliance & Security

  • Ensure compliance with global data privacy and accessibility standards.
  • Collaborate with IT teams on platform security and risk mitigation.
  • Maintain digital governance documentation and playbooks.

AI Integration & Automation

  • Deploy AI-powered tools for personalization and predictive analytics.
  • Automate engagement workflows and optimize social media performance.
  • Create intelligent dashboards for real-time monitoring.

Content Management & UX Optimization

  • Manage digital content lifecycle across platforms.
  • Shape compelling narratives aligned with brand positioning.
  • Conduct UX audits and improve user journey experiences.

Qualifications & Requirements

  • Bachelor’s Degree in Digital Media, Marketing, Communications, Information Systems, or related field.
  • 5–7 years experience in digital strategy, marketing, or experience management.
  • Professional certifications in Digital Marketing, Analytics, or AI tools are advantageous.
  • Strong knowledge of digital marketing, content strategy, and social media management.
  • Familiarity with AI-driven marketing and automation platforms.
  • Understanding of UX principles and multi-channel digital ecosystems.
  • Proficiency in analytics platforms such as Google Analytics 4 and SEO/SEM tools.
  • Strong project management and stakeholder coordination skills.
  • Excellent communication and collaboration abilities.

Salary Information

Salary: Not stated by the employer.


How to Apply

Qualified candidates should submit their application through Sahara Group’s official recruitment portal:

Apply for Digital Experience Manager Role


Career Tips for Digital Experience Professionals

  • Show measurable digital impact: Include metrics such as traffic growth, engagement improvement, or conversion increases.
  • Highlight analytics expertise: Demonstrate how data influenced marketing or UX decisions.
  • Emphasize AI adoption: Experience with automation or predictive analytics strengthens your profile.
  • Demonstrate cross-functional leadership: Showcase collaboration with IT, marketing, and communications teams.
  • Prepare a digital portfolio: Include campaigns, dashboards, or UX projects you have managed.

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