Coca-Cola HBC Recruitment: Regional Marketing Execution Lead (Multiple Locations)

Coca-Cola HBC Recruitment: Regional Marketing Execution Lead (Multiple Locations)

Coca-Cola Hellenic Bottling Company (HBC), a leading global bottling partner of The Coca-Cola Company, is inviting strategic and result-driven professionals to join its marketing team. With operations spanning over 200 countries and a reputation for fast-paced excellence, Coca-Cola HBC offers a world-class platform for career growth.

This role is pivotal in driving brand presence within the fragmented trade sector across key Nigerian regions. If you are looking for more high-impact commercial roles, explore the latest Jobs in Nigeria today to advance your career.

Role Overview

• Position: Regional Marketing Execution Lead
• Locations: Ibadan (Oyo), Benin (Edo), and Port Harcourt (Rivers)
• Work Mode: On-site
• Category: Marketing

Key Responsibilities

The Regional Marketing Execution Lead acts as a bridge between brand strategy and field execution. Your primary objectives will include:

• Strategic Execution: Defining and deploying the "Picture of Success" (PICOS) for the fragmented trade channel.
• Channel Leadership: Partnering with the Sales organization to translate performance insights into actionable regional strategies.
• Campaign Management: Ensuring national and regional marketing programs are executed on-time and in-full within retail outlets.
• POSM Innovation: Managing Point of Sale Materials (POSM) inventory and exploring innovative merchandising tools to maintain market leadership.
• Stakeholder Coordination: Facilitating seamless communication between Sales teams, Marketing departments, and external agencies.
• Performance Reporting: Delivering detailed post-activity reports and sharing best practices across the West, Central, and East regions.

Requirements & Qualifications

• Education: University Degree in a Business-related field.
• Experience: 3–5 years in Trade Marketing. Prior experience in frontline sales is considered a significant advantage.
• Technical Knowledge: Strong grasp of beverage industry fundamentals, shopper behavior, and merchandising specifications.
• Soft Skills: High learning agility, excellent influencing skills, and the ability to manage complex projects under tight deadlines.
• Tools: Proficiency in Microsoft Word and PowerPoint for professional reporting and presentations.

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💡 Career Tip: Mastering "Trade Marketing"

In the FMCG sector, success isn't just about the brand; it's about visibility at the point of purchase. When applying for execution-heavy roles, emphasize your experience in managing "Fragmented Trade"—where navigating local market nuances and building relationships with diverse retailers is the key to winning the "shelf war."

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How to Apply

Ready to take up the challenge with a global leader? Qualified candidates are encouraged to apply via the official Coca-Cola HBC careers portal:

Apply via Coca-Cola HBC Portal

Application Deadline: May 2, 2026.

Notice: This job post has been rewritten and rephrased to provide unique and engaging content. To view the original job specifications and full details as provided by the employer, candidates must read the original post via the application link provided above.