Trade Marketing Specialist – EDR Portfolio at Coca-Cola

The Coca-Cola Company (NYSE: KO) is the world’s largest beverage company, refreshing consumers with more than 500 sparkling and still brands. At The Coca-Cola Company you can cultivate your career in a challenging and dynamic environment. We are the largest manufacturer and distributor of nonalcoholic drinks in the world-selling more than 1 billion drinks a day. Unlock your full potential with a future-focused company that is known and respected throughout the world.

We are recruiting to fill the position below:

Job Title: Trade Marketing Specialist – EDR Portfolio

Location: Nigeria Head Office, Lagos
Department: Trade Marketing
Category: Marketing

About the Role

  • The Trade Marketing Specialist supports the Channel execution of TDI promo calendars and manages all assigned channels and subtrade channels.
  • This individual will be responsible for Contributing to the Capability development of customer marketing & sales team by sharing knowledge and expertise.

Key Responsibilities

  • Activates Sales Driver execution to all assigned Channels and subtrade Channels.
  • Crates in the system (SAP) all new SKUs for the PS Portfolio.
  • Creates material for Sales organizers / Sales Support Materials
  • Supports execution of TDI Promo Calendar and manages relevant processes.
  • Manages POSMs and ensures effective allocation according to Channel PiCos.
  • Supports LM with IMAP Trade Budget monitoring.
  • Ensures implementation of own IDP.
  • Contributes to the Capability development of customer marketing & sales team by sharing knowledge and expertise.
  • Aligns plans with key cooperating departments and resolves daily issues to deliver activation & trade plans.
  • Implements trade marketing activities plan behind New Brand Initiatives/Launches.
  • Ensures that activation opportunities are identified in cooperation with Field Sales and initiatives taken drive incremental performance.
  • Supports in the development of the Annual Trade Marketing Plan both in CCH and Brand Owner FY perspective.
  • Leads implementation of on trade activation plan in cooperation with field sales team
  • Cooperates closely with field sales team in implementing activation initiatives to drive market leadership.
  • Supports the implementation of the engagement plan for internal stakeholders.
  • Builds effective relationships with Customers through development & implementation of Customer plans that support.

Education & Experience

  • University Degree in a Business area
  • Master’s education a plus
  • 3-5 years of Trade marketing or frontline experience
  • Previous sales experience (combined with Marketing experience) a plus.

Are These Your Secret Ingredient?

  • Exceptional stakeholder management skills – the ability to carry people along and influence people to action.
  • Strong knowledge of merchandising and Point of Purchase materials specification.
  • Strong analytical muscle and results orientation – the ability to link insights with clear solutions.
  • Strong project management – ability to drive end to end project delivery on time and in full with limited support and intervention.
  • Strong Communication Skills – written (ppt slides, Microsoft Word, email) and oral.
  • Excellent verbal & written communication skills.
  • Drive to make an impact; problem solver with strong learning agility.
  • Self-starter with a strong level of determination and strong knowledge of industry and competition.
  • Strong knowledge of beverage products, solid trade marketing (shopper, customer, channel) expertise.

How to Apply
Interested and qualified candidates should:
Click here to apply

Closing date: Not specified