Perfetti Van Melle Nigeria Recruitment 2026: Brand Manager Job in Lagos – Apply Now

Perfetti Van Melle Nigeria Limited, a subsidiary of the global Perfetti Van Melle Group, is currently recruiting qualified professionals for the position of Brand Manager in Lagos State. The company is one of the world’s largest manufacturers and distributors of confectionery and chewing gum products, with brands enjoyed in more than 150 countries worldwide.

This opportunity is ideal for experienced marketing professionals who are passionate about brand growth, innovation, and consumer engagement within a fast-moving consumer goods (FMCG) environment.

Job Details

Job Title: Brand Manager
Location: Lagos, Nigeria
Employment Type: Full Time

Job Responsibilities

• Drive implementation of company marketing strategies aligned with organizational objectives.
• Support the Category Manager in preparing Annual Country and Brand Plans.
• Lead brand management initiatives including portfolio management, product renovation, and brand identity development.
• Monitor brand profitability and recommend corrective actions such as pricing adjustments or product improvements.
• Track competitor activities, promotions, and product launches while providing actionable market intelligence.
• Drive innovation initiatives based on consumer trends in collaboration with Product & Technology and Global Brand Teams.
• Work closely with design agencies during new product development and launches.
• Manage invoicing and purchase order processes accurately.
• Maintain effective internal communication across departments regarding marketing objectives.
• Provide periodic performance reports measuring volume growth and market share.

Requirements – Our Ideal Candidate

• Strong understanding of the Nigerian media landscape and consumer behavior.
• Experience developing effective marketing communication materials including TV campaigns.
• Budget management and cost control expertise.
• Strong competitive intelligence and market insight capabilities.
• Excellent multi-project management skills.
• Proven experience driving new product development initiatives.
• Ability to collaborate effectively with internal teams and external partners.
• Strong written and verbal communication skills.
• Experience managing third-party agencies and strategic partners.

Why Work with Perfetti Van Melle?

• Opportunity to work with a globally recognized FMCG brand.
• Exposure to international marketing standards and innovation strategies.
• Career growth within a multinational organization.
• Collaborative and performance-driven workplace culture.
• Hands-on involvement in brand development and product launches.

How to Apply

Interested and qualified candidates should apply online through the official recruitment portal:

Click here to apply for the Brand Manager position

Application Deadline: 17th April 2026

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Career Advice for Brand & Marketing Professionals

Brand Manager roles in multinational FMCG companies are highly competitive. To improve your chances:

• Show measurable results: Highlight campaigns that increased sales, awareness, or market share.
• Demonstrate consumer insight skills: Employers value marketers who understand customer behavior using data.
• Build cross-functional experience: Collaboration with sales, product, and agencies is critical.
• Strengthen analytics knowledge: Familiarity with marketing metrics and performance tracking gives you an advantage.
• Highlight innovation: Showcase experience launching or improving products.

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